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WAVE’s #PKP19 Playlist

WAVE’s #PKP19 Playlist

WAVE’S #PKP19 PLAYLIST  As we’re all looking forward for Pukkelpop (one of Belgium’s biggest festivals) to get started, WAVE created a #PKP19 playlist on Spotify. The playlist is curated by Elmo Lê van (De Morgen), Didier Stiers (Le Soir), Dean Weyn...
Interview with our “Poulain” Brent Van Mulders

Interview with our “Poulain” Brent Van Mulders

Interview with our “Poulain” Brent Van Mulders No, WAVE is not planning to start a new Belgian cycling team as a major sponsor. We have too much respect for Lotto Soudal and Deceuninck Quick-Step for that. WAVE does want to lead the way for Ilan Van Wilder...
How to double the online season ticket sale of KV Mechelen?

How to double the online season ticket sale of KV Mechelen?

How to double the online season ticket sale of KV Mechelen Last year 1 out of 5 season ticket holders bought their ticket online, now 35% of the total amount of season tickets sold, were sold online. With only a 20% media budget increase, we managed to double the...
5 examples of Tour de France content done right

5 examples of Tour de France content done right

5 examples of Tour de Francecontent done right The 106th edition of the Tour de France has just come to an end and we’re already missing it. As big cycling fans, we think the time is right to look back on 5 pieces of Tour de France content we’d love to share with you....