BRANDING & COMMUNICATION

LA cannibale

Cyclo on and around the Mont Ventoux in France, Successor to the famous Sporta Mont Ventoux ride. One of the most iconic places for cycling. Tribute the ‘The Cannibal’ Eddy Merckx. Founders Toon Claes (famous ‘cycling’ surgeon) & Philippe Govaert.

We did the whole branding exercise, made the website & SoMe-platforms, the design of the jersey for all the participants…