menu FIT IN >> STAND OUT SAFETY JOGGER x THE WOLFPACK Follow Follow FIT IN >> STAND OUT SAFETY JOGGER LIFESTYLE FAN INSIGHT Fans want to follow the footsteps of their heroes and the people close to their heroes. FAN JOURNEY To launch SJ...
menu COMPAGNONS DE ROUTE CONTINENTAL BENELUX • TOUR DE FRANCE Follow Follow COMPAGNONS DE ROUTE CONTINENTAL BENELUX • TOUR DE FRANCE Germany’s tyre and brake manufacturer Continental AG has been a partner of the Tour de France since 2017. In 2022, they...
menu SHAPING A LIFESTYLE IDENTITY FIRESTONE Follow Follow BUILDING A LIFESTYLE BRAND FIRESTONE One challenge facing international brands is local communications. The need to adapt to local contexts, changing markets, the availability (or not) of relevant...
menu SHIRT REVEAL SOUDAL • QUICK-STEP Follow Follow SHIRT REVEAL SOUDAL • Quick-STEP Soudal & Quick-Step were looking for a creative announcement video for their partnership as ‘naming sponsors’ of a ‘new‘ World Tour cycling team in 2023. We blended the...
menu 3×3 SNEAKERS CReLAN Follow Follow 3×3 SNEAKERS CRELAN The Belgian bank Crelan is looking for more brand awareness & traffic to their website. They have been supporting Belgian basketball since 2019, sponsoring all the national teams, both...