menu SHAPING A LIFESTYLE IDENTITY FIRESTONE Follow Follow BUILDING A LIFESTYLE BRAND FIRESTONE One challenge facing international brands is local communications. The need to adapt to local contexts, changing markets, the availability (or not) of relevant...
Follow Follow menu DRIVEN BY MUSIC PODCAST FIRESTONE DRIVEN BY MUSIC PODCAST FIRESTONE 2020: time to think outside the box and come up with new ways of communicating with music fans. In the UK and Spain, WAVE created and distributed “Driven by Music”, a...
Follow Follow menu MUSIC TOUR FIRESTONE MUSIC TOUR FIRESTONE How can you rejuvenate a brand like Firestone and build an ongoing relationship in a highly competitive market & differentiate them from competition? WAVE linked Firestone to music and loaded its...
Follow Follow menu Z-FLIP TIKTOK BOOTH SAMSUNG X FIG Z-FLIP TIKTOK BOOTH SAMSUNg X FIG Fire is Gold rose from the ashes in early September. The annual festival of positive vibes near Antwerp was blessed with good weather and an audience that was out to party....
menu LAUNCH CAMPAIGN WHAMBAM Follow Follow LAUNCH CAMPAIGN WHAMBAM How do you attract musicians that use their talent to help people make music, on the one hand, and students of different levels that want to learn to play or master an instrument at their own...
