Jaegher Cycling The Challenge Belgium has a long-standing tradition of producing some of the finest cyclists and bikes. Jaegher builds upon this legacy, making hand welded steel race cycles. To boost sales in Belgium and abroad (Netherlands, Germany, Switzerland and...
Crelan cats The Challenge: Crelan was in the search of a new partnership that could attract a new audience in addition to their existing sponsorships in cyclocross and athletics. Wave was given 3 objectives: Recruit a NL & FR populationReach a younger audience (18...
KV Mechelen 2019 The Challenge To get fans to subscribe to a football team, irrespective of their results. The Plan We addressed the loyal fan base, which unconditionally supports the club, with a message that came from the fans themselves, “We all go...
Lotto Soudal Team presentation 2019 The Challenge: To get fans even more involved in their cycling team. The Plan: Instead of being a closed event, the annual Lotto Soudal team presentation was broadcast on Facebook live to several countries in different languages...
Dreamland Release FIF19 The Challenge: Let’s solidify DreamLand’s new market position. How? With the new FIFA game The Plan: 1: let’s re-enact some popular in-game moments, but in real life. Make it real. Together with Street Soccer Belgium. This drove conversions to...
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