Jaegher Cycling The Challenge Belgium has a long-standing tradition of producing some of the finest cyclists and bikes. Jaegher builds upon this legacy, making hand welded steel race cycles. To boost sales in Belgium and abroad (Netherlands, Germany, Switzerland and...
Crelan cats The Challenge: Crelan was in the search of a new partnership that could attract a new audience in addition to their existing sponsorships in cyclocross and athletics. Wave was given 3 objectives: Recruit a NL & FR populationReach a younger audience (18...
NMBS/SNCB A yellow journey The Challenge How to fully immerse all train travellers arriving at one of the busiest train stations in Belgium in the Tour de France’s Brussels Grand Départ theme and instigate them to share the yellow invasion on social media. The Plan...
KV Mechelen 2019 The Challenge To get fans to subscribe to a football team, irrespective of their results. The Plan We addressed the loyal fan base, which unconditionally supports the club, with a message that came from the fans themselves, “We all go...
Lotto Soudal Team presentation 2019 The Challenge: To get fans even more involved in their cycling team. The Plan: Instead of being a closed event, the annual Lotto Soudal team presentation was broadcast on Facebook live to several countries in different languages...
This website uses google analytics to improve your experience. We'll assume you're ok with this, but you can opt-out if you wish. AcceptRejectRead More
Privacy & Analytics Policy
Privacy Overview
This website uses cookies to improve your experience while you navigate through the website. Out of these, the cookies that are categorized as necessary are stored on your browser as they are essential for the working of basic functionalities of the website. We also use third-party cookies that help us analyze and understand how you use this website. These cookies will be stored in your browser only with your consent. You also have the option to opt-out of these cookies. But opting out of some of these cookies may affect your browsing experience.
Necessary cookies are absolutely essential for the website to function properly. This category only includes cookies that ensures basic functionalities and security features of the website. These cookies do not store any personal information.
Any cookies that may not be particularly necessary for the website to function and is used specifically to collect user personal data via analytics, ads, other embedded contents are termed as non-necessary cookies. It is mandatory to procure user consent prior to running these cookies on your website.
